What is the ruling on creating a da'wah (Islamic propagation) page with the aim of collecting likes instead of inviting to Allah?

What is required of you is sincerity to Allah, and striving against your self to intend Allah's countenance with your actions, and monitoring your self and inspecting your heart, and correcting your intention when you are pleased with your action, and reminding your self of the great reward in the Hereafter, and persevering in this striving. Do not abandon good deeds and calling to Allah on the pretext of weak sincerity and fear of showing off, for that may be from the devil's whisperings. The devil calls to abandoning acts of obedience, and if he cannot, he introduces showing off to corrupt them. The devil may delude one into thinking that abandoning an act of obedience out of fear of showing off is sincerity, but he is lying in his delusion.