Is it permissible to buy likes for health and advisory posts on social media to increase their visibility?
Source: FtawySummary from Ftawy's records · added here Sep 2, 2026
Purchasing "likes" for a fee is considered cheating, deception, and misrepresentation because it creates the impression that the page owner has many admirers, thereby deceiving others into giving the page or its posts undeserved attention. This is a form of misrepresentation that is not permissible, as the Prophet, peace and blessings be upon him, said: "Whoever cheats us is not of us," and "The one who pretends to have been given what he has not been given is like one who wears two garments of falsehood."
Summary from Ftawy's records · added here
Reviewed by El Fatwa's sharia committee.
Read the full answer on Ftawyhttps://ftawy.com/en/questions/180238
Where this answer came from
- Source platform
- Ftawy
- Original fatwa ID
- 180238
- Added here
- . This is when the answer was added to El Fatwa, not the fatwa's date.
- Text
- Summary from Ftawy's records, reviewed by El Fatwa's sharia committee.
- Read the full ruling
- Read the full answer on Ftawy