What is the ruling on placing images of women or female faces with long hair on shampoo products, or images of young girls in advertisements and on websites?
Source: FtawySummary from Ftawy's records · added here Sep 2, 2026
It is permissible to use images in industries and advertisements if necessary and under certain conditions, including: that private parts are not displayed. It is not permissible to photograph a woman's face with her hair uncovered unless the features of the face are blurred. It is also stipulated that the content of the advertisements must conform to reality and not be exaggerated. As for placing pictures of girls in advertisements, it is permissible if they are under the age of seven, provided that the pose is not vulgar, sexually suggestive, or imitative of disbelievers and transgressors.
Summary from Ftawy's records · added here
Reviewed by El Fatwa's sharia committee.
Read the full answer on Ftawyhttps://ftawy.com/en/questions/67632
Where this answer came from
- Source platform
- Ftawy
- Original fatwa ID
- 67632
- Added here
- . This is when the answer was added to El Fatwa, not the fatwa's date.
- Text
- Summary from Ftawy's records, reviewed by El Fatwa's sharia committee.
- Read the full ruling
- Read the full answer on Ftawy