Is it permissible to perform Dhikr (remembrance of Allah) with the intention of gaining reward for myself and for the living and deceased Muslim men and women?

It is permissible, according to some jurists, for a Muslim to include others in the reward of his deeds. However, it is better and more legitimate to supplicate for the deceased and to reserve good deeds for oneself, based on the Prophet's (peace be upon him) saying: "When a person dies, his deeds come to an end except for three: a continuous charity, knowledge from which benefit is derived, or a righteous child who prays for him." Therefore, supplicating for the deceased is what is prescribed.